Winter is a slow season for car air fresheners, but that doesn’t mean wholesalers have to sit back and watch sales decline. By taking some effective measures, wholesalers can still boost winter sales.
Launch Winter Limited Editions
Winter is a cold season, and people want to create a warm and comfortable environment in their cars. Therefore, wholesalers can launch winter limited edition car air fresheners with winter-themed scents, such as cedarwood, lavender, and ginger, to meet consumer demand.
Winter is a peak season for car purchases, so wholesalers can strengthen promotion of car air fresheners to let more consumers know about the products. Promotion can be done through a variety of channels, both online and offline, such as posting product information on social media and exhibiting at car dealerships.
Winter is a season when people’s willingness to spend is lower, so wholesalers can stimulate sales by offering discounts. For example, they can offer discounts and gifts to attract consumers to buy.
Develop New Products
Wholesalers can develop innovative new products to meet the diversified needs of consumers. For example, they can develop unscented, long-lasting, and other types of car air fresheners to meet the needs of different consumers.
Collaborate with Other Businesses
Wholesalers can collaborate with other businesses to launch co-branded car air fresheners. For example, they can collaborate with car brands, coffee brands, and others to launch products with brand characteristics to attract attention.
By taking the above measures, wholesalers can boost winter car air freshener sales and generate more revenue.
Shamood is a car air freshener manufacturer. We specialize in developing new products for customers. If you want to boost your winter sales, we may be able to help.